Coders like you and I sometimes look to template builders for guidance. It’s a good place to start, and Hubspot has a stellar template builder. That’s great, but it’s built on the Bootstrap 2 framework. Bootstrap, that offers features like the bootst…
You’re in a beautifully designed reception area, about to interview for your dream job. You’re fidgeting and nervous. You’re wiping your hands on your pants because they’re sweaty, and it’s making you even more nervous. Why? Because slightly damp, qu…
You know the feeling. You just finished a great blog or case study. You’ve put in the time and the work, writing clearly and concisely with your persona in mind. You’re ready to publish, share, share, and share some more. And then, you’re ready to do…
I’ve already written about how to use images in regard to copyright. You should always follow those tips and tricks to keep yourself out of legal trouble. But there is more to consider when it comes to the images used in your content marketing. Copyr…
I’ve got the answer to the question I know you’ve been asking your whole life. What happens when a metal company goes all in with their marketing? Okay, so maybe that wasn’t one of your burning life questions. But it should matter to you, and here’s …
Call-to-action buttons are the best. Think of them as the rug that ties the marketing room together. If you have no idea what I’m talking about, you should check out this blog I wrote about Calls-To-Action. First Things First: What is a perfect Call-…
Table of Contents: What is ADA Compliance? Potential consequences of not meeting ADA standards Types of assistive technology Your ADA accessibility checklist 1. Start with a solid site map 2. Label all form fields 3. Use alt text on images 4. Include…
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Today is the age of the self-educated buyer. Traditional lead generation strategies no longer cut it. Blossoming from this new era is a marketing strategy about being found by the buyer. Once they’ve found you, developing a relationship with them thr…
Once upon a time, we hired a web developer named Scott Sandbakken.
Does your content really deserve to rank on page one for your target keywords? Is it one of the 10 best, most informative, most useful pieces of content on the internet? If not, the answer is probably ... no. But, I see why you asked. Most of our cli…
Whether your business doesn't have a business blog at all or does have a business blog that's poorly maintained, this piece is for you. Blogging is an extremely valuable tool that too many businesses are NOT using. If you're in an industry where none…
In May 2016, Transworld Business Advisors of Minnesota approached Leighton Interactive as a new business franchise with some substantial goals. They wanted to fill a need in the market - a need for business advisors who were passionate about working …
iJetColor by Printware first learned about Leighton Interactive in September of 2016. At that time, Tim Murphy, president of iJetColor by Printware, submitted a website audit request where he indicated the biggest website challenge for their company:…
I was 31 when I decided to go back to school. My first attempt at college was quite disastrous, almost as much so as my second attempt. With the support from my wife, I finally went back to college to finish my degree in graphic design at St. Cloud S…
You've designed an amazing campaign but you're not quite hitting the numbers you were hoping for. Assuming that you have the utmost confidence in your strategy, what can you do to improve your results? Digital marketing in general, and inbound market…