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Conversion Corner

Not your average marketing insights from a not-so-average crew.

Nick Peterson

Mapping the Creative Process: Marketing Campaign Strategy 101

Mapping the Creative Process: Marketing Campaign Strategy 101

Mapping the creative process isn’t easy; it took me a solid nine months to finally feel competent in my position. Of course, I bounced around a little before finding my forte in Project Coordination - I wrote blogs and website copy, scheduled social …

10 Marketing Ideas for a Small Budget

10 Marketing Ideas for a Small Budget

If you're a company with limited marketing resources, don’t worry. There are still a lot of ways you can get marketing exposure with a small budget. Here are 10 ideas to get you started.

How to Run a Successful Project Post-Mortem Meeting

How to Run a Successful Project Post-Mortem Meeting

I’ve heard the premise of post-mortem meetings from several sources - the first instance was the book Creativity Inc., and recently I’ve seen HubSpot promoting benefits of this practice as well. Post-mortems help shape the way we progress as a compan…

How Do I Know What Social Media Channels To Be On?

How Do I Know What Social Media Channels To Be On?

Determining the essential social media platforms for your business can be confusing. Whether you’re attempting to rank for SEO, develop a social media strategy, or simply engage with your customers, it’s important to establish key social media platfo…