Mya

Making Beauty Industry SaaS Savvy

Smarter matchmaking software for stronger client retention.

Background

What started as a stylist-client match quiz quickly grew into a SaaS platform designed to help beauty professionals build lasting client relationships. As the product evolved, the brand, website, and messaging needed to reflect a more modern and expansive value proposition.

Industry

B2B Services, Technology, Engineering

Service

Strategy, Website, Branding, HubSpot, Integrations

From rebrand to results

We helped reintroduce mya to the market with a new name, look, and voice that better connect with stylists, barbers, and estheticians. The updated brand positions mya as a marketing and recruitment platform, not just a booking tool, appealing to a wider audience across the beauty industry.

mya logos on different color blocks. my booklet open to picture of woman getting hair done at hair salon.
mya home page on computer screen.

Laying the foundation for scale

Alongside the new brand, we launched a modern website and created a sales playbook to keep internal teams aligned. The tools and strategy now support mya’s long-term growth as it continues to deliver value to both business owners and beauty professionals.

 

About mya

mya helps beauty professionals build their perfect clientele through software that matches clients with stylists based on personality, lifestyle, and budget.

Looking to evolve your brand and grow your impact?

We’ll help you build the strategy and tools to move your business forward.
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