For the second year in a row, Chief Marketer named Vye a top 200 agency as part of the 2021 Chief Marketer 200 list. The CM200 is the industry's only editorial listing of best-in-class brand engagement and activation agencies, the fastest-growing channels of marketing.
Chief Marketer’s editors accepted 500+ applications from across the country. Winners were selected based on several criteria including: insightful client testimonials; outstanding case study submissions; high caliber, consistent work across programs and clients; innovative and creative executions; and bold and inspiring concepts and ideas that are moving the industry forward.
"This recognition is especially humbling as it shows our agency has continued to get better, drive growth, and serve our clients during less than ideal circumstances. In addition to the pandemic, our team worked through a nine-month rebrand from Leighton Interactive to Vye," explains Dan Soldner, president of Vye. "In 2021, we will continue to drive home our mission to redefine marketing as a measurable growth investment using measurable, empathy-based marketing."
The 200 agencies selected for the 2021 program are thought leaders in their craft and representative of the best of the marketing industry.
“In a year when brand engagement and activation took on entirely new meaning, the agencies recognized in this year’s CM200 quickly took action to help their clients innovate and move forward,” says Jessica Heasley, Group Editor & Publisher at Chief Marketer. “The CM200 represents a comprehensive portfolio of strategic partners who can help brands evolve and thrive in 2021 and beyond.”