Very Vye

A marketing & sales blog that brings you innovative ideas by connecting data, technology & creativity.

What's the Deal with Continuous Website Improvement?

Clare Richards
Posted on Mon, Apr 01, 2019
by Clare Richards

Does the thought of updating your website give you anxiety? How about a complete redesign from the ground up? Enter continuous website improvement.

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4 Tips for Better, More Succinct Online Content

Amber Chmielewski
Posted on Wed, Dec 19, 2018
by Amber Chmielewski

Readers prefer well-written, more succinct online content. Here are four simple strategies for eliminating unnecessary words while strengthening your message.

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8.5 Ways to Make Your Marketing Blog Rock

Alison Schroeder
Posted on Tue, Oct 16, 2018
by Alison Schroeder

Content building and SEO keywords aside, let’s face it: Your prime objective is to have your marketing blogs read. You’re a writer, and writers need readers willing to volunteer for enlightenment, inspiration, education, and entertainment.

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Mapping the Creative Process: Marketing Campaign Strategy 101

Nick Peterson
Posted on Fri, Aug 24, 2018
by Nick Peterson

Campaign strategy connects everything. Once agreed upon goals have been identified, a campaign will flesh out the common threads through every piece of content.

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Make Your Content Work Smarter with the Pillar Approach

Amber Chmielewski
Posted on Mon, Jul 02, 2018
by Amber Chmielewski

The pillar approach is a way to bring a big picture strategy into content creation. It is more efficient and yields higher quality content. Here's how.

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Platinum Performance: What Happens When A Metal Company Goes Inbound

Clare Richards
Posted on Thu, Jun 28, 2018
by Clare Richards

What happens when a metal manufacturing company invests in an inbound marketing campaign? Magic. Magic happens.

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The Ins and Outs of Facebook's Algorithm Updates

Candice Grow
Posted on Thu, Jun 28, 2018
by Candice Grow

It’s been a few months since Facebook’s new algorithm was released. Here are the ins and outs of the effects it’s having and what social media marketers should know.

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Inbound Marketing + Recruiting

Clare Richards
Posted on Thu, Jun 21, 2018
by Clare Richards

Inbound recruiting is what happens when the inbound marketing methodology is applied to recruitment efforts. Instead of the typical way you would go about recruitment efforts, you go inbound.

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Today’s Consumer and Lead Nurturing

Dan Soldner
Posted on Tue, Jun 12, 2018
by Dan Soldner

In today's ever-evolving world not much stays consistent, including the way businesses utilize lead nurturing. In fact, 65% of businessess say generating traffic and leads is their biggest marketing challenge.

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